By Dyan Castillejo, ABS-CBN News
LAS VEGAS, Nevada — World Boxing Organization (WBO) welterweight champion Manny Pacquiao has reportedly sealed 2 new multi-million dollar endorsement contracts with computer giant Hewlett Packard (HP) and another with the biggest produce distributor in North America.
Top Rank promotions chief Bob Arum hired marketing specialist Lucia McKelvey to handle Pacquiao’s endorsement contracts.
McKelvey is well known as having sealed many deals for golfers Tiger Woods and Michelle Wie
“He’s (Pacquiao) not saturated in terms of brand endorsements, so if you give him a brand endorsement, he’s gonna take it and he’s gonna really work it with you,” said McKelvey.
Michael Koncz confirmed Pacquiao will be alongside Miami Heat star LeBron James as endorser for HP.
“It’s about exposure. Because Manny’s face would be on every box of HP chips around the world,” he said.
According to website Campaign Singapore, Pacquiao’s sponsorship deal with HP is estimated to be worth $1 million per year.